Though internet influencer marketing is a relatively new concept in advertising, using influencers to promote brands is not. For the past century, companies have been using celebrities to promote products and to convince people that these brands are worth buying.

7 Ways to Create Great Ecommerce Content

When it comes to ecommerce, where we are now is just the tip of the iceberg. Over the last 10 years, the industry has continued to snowball as consumers get more comfortable with doing their shopping online – and even on mobile.